Today my group and I had decided that we wanted to do some more primary research which involved us talking directly to various people and asking their opinions on four different film posters. We had previously conducted a similar form of primary research when we had asked people about what type of trailers they liked and why they liked it. We felt this research had helped us immensely and had given us a better understanding of what people like.
The four trailer posters we had presented were Taken (2008), Gun (2010), Limitless (2011) and Inception (2010). Each of these film posters were very different and we felt this was important as it would give us a better understanding as to what type of film poster design we should focus on creating. The two posters that received the best feedback overall was Gun (2010) and Limitless (2011). The main reason for this is that both posters were very eye catching, colourful and were also very good at grabbing the audience’s attention.
These are the film posters that we had displayed to various people. As you can see the posters are very different from each other and all do a good job of drawing the audience’s attention.
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